Negotiating the price of a new electric vehicle (EV) can lead to significant savings.
Key Steps to Negotiate Effectively
- Do Your Research
- Understand the Market Value
- Be Prepared to Walk Away
- Consider Financing and Incentives
- Use Competitive Pricing
- Start Low and Build Up
- Stay Calm and Professional
Researching Electric Vehicle Prices
Before heading to a dealership, research the EV model you’re interested in. Sites like Edmunds and Kelley Blue Book provide valuable pricing information. Typically include:
- Manufacturer’s Suggested Retail Price (MSRP)
- Dealer Invoice Pricing
- Current Market Trends
Understanding the Market Value
Market conditions can greatly affect car prices. Keep in mind the following statistics:
Year | Average EV Price | Percentage Change |
---|---|---|
2021 | $47,000 | – |
2022 | $54,000 | 15% |
2023 | $58,500 | 8.5% |
Preparing for Negotiation
Being prepared is key when negotiating. Consider the following:
Financial Factors
- Evaluate your own budget and finance options.
- Look for available rebates and government incentives.
- Secure pre-approval for loans if necessary.
Competitive Pricing Strategy
Gather quotes from different dealers. Create leverage by:
- Using quotes to negotiate lower prices.
- Identifying better offers on similar models.
Starting with a Low Offer
Begin the negotiation process with a lower price than you’re willing to pay. This helps set the stage for discussions:
- If MSRP is $58,500, consider starting at $52,000.
- Be ready to justify your offer with research.
The Negotiation Process
During negotiations, keep your tone polite and assertive. Key tips include:
- Focus on the total cost instead of monthly payments.
- Address additional fees and warranties.
- Maintain a calm demeanor, even when faced with resistance.
Example Negotiation Scenario
Consider following this structure in conversations:
- Initial Offer: “I’ve seen better deals elsewhere, and I’d like to offer $52,000.”
- Dealer Response: “The lowest we can go is $56,000.”
- You: “I understand, but based on my research, $54,000 is a fair price. Would you consider that?”
- Dealer Response: “Let me check with my manager.”
After the Negotiation
If you reach an agreement, ensure you review the contract thoroughly. Consider:
- Final purchase price.
- Added fees or extended warranties.
- Inspection and delivery terms.
Conclusion
Negotiating the price of a new electric vehicle is a process that involves research, preparation, and strategy. By understanding the market, being ready to negotiate, and staying professional, you can secure a better deal on your new electric vehicle.