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SkyWatcher
Updated:16/09/2024
As we step into 2024, new beverage trends are emerging that cater to diverse tastes and health preferences. Here’s everything you need to know!
Top Trending Drinks for 2024
- 1. Functional Beverages – Drinks infused with vitamins, minerals, and adaptogens.
- 2. Plant-Based Milks – Options like oat and almond milk continue to rise.
- 3. Hard Seltzers – Flavored sparkling waters with a hint of alcohol.
- 4. Non-Alcoholic Spirits – Brands offering zero-proof alternatives to traditional spirits.
- 5. Probiotic Drinks – Beverages rich in probiotics for gut health.
- 6. Innovative Coffee Creations – Including nitro coffee and specialized brewing methods.
- 7. CBD Beverages – Drinks infused with CBD for potential health benefits.
Q&A Segment
Q: What are functional beverages?
A: Functional beverages are drinks that provide health benefits beyond basic nutrition, including energy boosts and enhanced recovery.
Q: Why are plant-based milks popular?
A: As more people adopt vegan and lactose-free diets, plant-based milks offer a delicious alternative to dairy.
Q: What makes hard seltzers appealing?
A: Many people enjoy the refreshing taste combined with lower calories compared to traditional alcoholic drinks.
Consumption Trends Chart
| Drink Type | Projected Growth Rate (2024) |
|---|---|
| Functional Beverages | 12% |
| Plant-Based Milks | 10% |
| Hard Seltzers | 8% |
| Non-Alcoholic Spirits | 15% |
| Probiotic Drinks | 11% |
| Innovative Coffee | 9% |
| CBD Beverages | 20% |
Mind Map of Beverage Trends
Trends in 2024
├── Functional Beverages
├── Plant-Based Milks
├── Hard Seltzers
├── Non-Alcoholic Spirits
├── Probiotic Drinks
├── Innovative Coffee
└── CBD Beverages
Statistical Insights
- Functional Beverages accounted for 30% of the 2023 beverage market.
- Plant-Based Milk usage has increased by 40% over the last five years.
- Over 15% of adults in the U.S. now prefer non-alcoholic options.
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